When the Milwaukee Brewers moved to their new digs at Miller Park, they left behind Bernie Brewer’s beer mug which he would slide down into following a home team long-ball. As a local columnist said at the time,
It is a sign of our politically correct times that in a city known for beer, playing for a team named the Brewers, in a stadium named after a major beer maker that team officials decided that a fellow sliding into a mug of beer was unacceptable behavior.
Now, in a bit of corporate synergy, the Brewers have made a deal with Kalahari Resorts where,
Following every Brewers home run, Bernie Brewer will make a splash in the new “Kalahari Splash Zone.” When he lands, that will set off an explosion of water into the air. This year, fans sitting nearby will stay relatively dry because the water cannons set up near Bernie’s hangout are designed to send up a mist.
But next year, the Brewers say they might “turn it up” a little and send more water into the air, not unlike the effect of a waterpark.
“We reserve the right to amp up the effect (next year),” Rick Schlesinger, executive vice president for business operations, said at a Miller Park press conference at home plate.
I think all the fans would rather a cannon of beer was shot into the air instead. It is Milwaukee after all, I mean, what else is there to do but drink until you forget?
[JSOnline]
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